Niccolò Di Vito is a content strategy scholar and consultant. Co-founder and creative director of Brief, an agency that has been creating video campaigns and multi-platform communication strategies for some of Italy's largest brands and companies for over a decade. He has always explored the relationship between creativity, strategy, and performance, with an approach grounded in research and the effectiveness of content in achieving awareness, engagement, and conversion goals. He is the author of the newsletter "Video Belli, dove trovarli e l'AI," a reference in the industry for those working in marketing and visual communications. A keynote speaker at major Italian marketing and innovation events, he brings a critical and concrete perspective on how to make content truly useful for business purposes.
Place: THINK TANK