The journey of the future will have a scent of spices, freshly baked bread, and traditions passed down at the table. In 2026, according to the Travel Trends Report by Skyscanner, gastronomy will become the true engine of travel choices. More than 60% of Italian travelers declare that the culinary experience will be the heart of the itinerary: tasting typical dishes, learning to cook local recipes, or exploring authentic markets will be the most direct way to connect with the soul of a destination.
«Food is a universal language that unites people and tells the identity of a place – says Stefano Maglietta, Travel Trend Expert at Skyscanner – In 2026, gastronomy will be one of the keys to experiencing authentic experiences that engage all the senses and remain in the memory of travelers».
The new traveler is not just looking for a Michelin-starred restaurant, but authentic experiences: some dream of getting lost among the stalls of an African market, others wish to learn the secrets of handmade pasta in the heart of Italy, while some set out in search of rare or forgotten flavors. Every dish becomes a story, every taste an encounter.
Gastronomic travel thus transforms into a multisensory journey, where scents, sounds, and colors intertwine in the discovery of different cultures. According to the report, the reasons that drive travelers to choose culinary experiences are clear:
28% consider typical dishes the most authentic way to learn about the history and traditions of a place.
25% seek unique and unrepeatable culinary experiences.
22% sees the table as a moment of sharing, to be enjoyed in company.
10% is inspired by social media, where TikTok and Instagram are now the new travel guides.
Whether it’s a dinner under the stars, a picnic among the vineyards, or a tour of street markets, tourism in 2026 will be an invitation to travel with the palate.
