Speakers

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Mirko Lalli is a tourism, technology, and artificial intelligence expert with a deep passion for innovation, communication, and data-driven strategies. He is the founder and CEO of The Data Appeal Company SpA (formerly Travel Appeal), acquired in 2022 by Almawave SpA. The company helps destinations, businesses, and institutions simplify the use and understanding of data to make more effective and informed decisions and accelerate progress towards a more sustainable and inclusive world.